AMANTOLLI

Philosophy and Origin of the Brand

Amantolli is a company from Veracruz that fuses creative design with ancestral tradition. Its name comes from Nahuatl and translates as "handmade." The brand defines itself as a platform for cultural creation , as it not only sells objects but also seeks to make an educational and cultural contribution in each of its pieces.

Production Lines and Catalog

The brand has diversified its offering to cover different needs, while always maintaining its regional essence:

• Artisan Line (Brand Icons): Their flagship product is the Veracruz rag doll . These pieces are special because they include a historical overview of the traditional dress, allowing the buyer to learn about the meaning of the clothing and the traditions of Veracruz. They also feature representations of the couple in love dancing "La Bamba."
• Personal Accessories: Includes fans painted with regional motifs (such as seascapes or artistic faces), as well as bags and wallets with embroidery and designs alluding to the state.
• Household Items: They offer decorative and utilitarian items such as tablecloths, tortilla warmers and table runners that bring the colorfulness of Veracruz to everyday life.
• Souvenirs and Details: Smaller and more affordable products such as magnets, keychains and pens, ideal for tourism.

Marketing and Reach

Amantolli has managed to expand its presence thanks to a strategy that combines the physical with the digital:

• Physical Points of Sale: The brand has a direct presence in the Port of Veracruz and in the city of Xalapa . In Xalapa, they are part of the "Hecho en Veracruz" store, located at Xalapeños Ilustres Street #107.

Institutional Impact and Vision

The founder, Tere Magallanes , emphasizes that the brand's growth has been driven by the support of state institutions (such as SEDECOP and the Fondo del Futuro). This backing has allowed local producers to professionalize their offerings and position themselves under the motto that Veracruz artisanal work is at the forefront.